“As Air Jamaica and Caribbean Airlines began the transition towards one Caribbean airline, it became clear that even as the outward signs of Air Jamaica were phased out in the marketplace, loyal passengers remained confident in the signature travel experience it delivered,”

For the past year, many of us were on the edge of our seats, wondering what would happen to the little piece of Jamaica that flies, after learning that it be joined by another major airline, Caribbean Airlines. It was a winding journey, but as soon as we could say Happy New Year in 2011, Caribbean Airlines relaunched the Air Jamaica brand with a ceremony at Kingston’s Norman Manley International Airport with the arrival of the newest aircraft in the Air Jamaica fleet. This Boeing 737, wrapped in Air Jamaica’s new livery featuring the airline’s iconic signature colors and Doctor Bird paired with the Caribbean Airlines logo and the Hummingbird, presented a vibrant demonstration of this new partnership.

“As Air Jamaica and Caribbean Airlines began the transition towards one Caribbean airline, it became clear that even as the outward signs of Air Jamaica were phased out in the marketplace, loyal passengers remained confident in the signature travel experience it delivered,” says George Michael Nicholas III, Chairman of the Board of Directors, Caribbean Airlines Limited. “Caribbean Airlines believes in the brand value of Air Jamaica and we are very excited about revitalizing and reintroducing this historic brand. We are committed to the work ahead to ensure a performance-driven future and to restarting the conversation with our customers to let them know that Air Jamaica is back.”

As a national airline, Air Jamaica gained a strong loyalty from Jamaicans and on the flip side, cultivated an exotic quality with vacationers signaling a start to their vacation when they came aboard. The new Air Jamaica promises to deliver the service they love and more for the best value and amenities with no nickel and diming. Vacationers can pack their bags – two in fact. The free baggage allowance in effect for all passengers at all times is two checked bags and one carry-on, with a 70lbs weight limit for each bag in Lovebird Executive Class and 50lbs each in Lovebird Economy Class. There are no additional fees for booking online; tickets can also be purchased at Air Jamaica counters at its destination airports. A solid frequent flyer base will continue to benefit from the 7th Heaven Rewards program offering liberal upgrades, free tickets and more. Passengers experience Air Jamaica’s famous Lovebird hospitality from the moment they board, whether they are on vacation or heading home.

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